WHY BUY FROZEN?

• Reduce your environmental impact. Fresh fish has to be shipped by air to reach most consumers; frozen can be freighted by ship, rail, or truck with significantly lower environmental impact.

• Keep fishermen safer. Without the urgent pressure to deliver fresh fish immediately, fishermen can have a safer timeline in which to bring their catch from sea to table. They also can choose to fish only in the best conditions.

• Reduce waste in processing. By freezing fish at sea, fishermen can use economies of scale to consolidate processing, adding value with volume to the total utilization of the fish.

• Use only what you need. By pulling from the freezer exactly the amount you need—when you need it—you avoid wasting highly perishable fresh fish.

• Get the best seafood year-round. Taste and nutrition are locked in when fish is frozen at sea, and you’re never restricted to just what’s available fresh today.

HOW TO STORE FROZEN SEAFOOD

Most of the seafood you buy frozen comes pre-packaged in a vacuum-sealed bag. Store it in your freezer for up to five months. Do not refreeze, as you will lose quality.

HOW TO THAW FROZEN SEAFOOD

Thaw frozen seafood in the refrigerator overnight, placing it in a dish to catch any water that melts off. Avoid thawing at room temperature or in warm water, as it will negatively affect the texture.

HOW TO CLEAN AND WASH THAWED SEAFOOD

Wash and rinse the thawed seafood with filtered water to prevent contaminants in tap water get into the seafood for the best quality of food.

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